Microsoft has always had excellent developer support – it now looks like they want to fight out the mobile computing platform brawl via third-party applications. The list below contains an overview of important and/or interesting events:
Mobile Incubation Week
Microsoft’s app store is upcoming – which has led to them planning a series of public events for developers. The first one will be held in the USA, and could be very interesting for all those of you heavily into Windows Mobile:
Microsoft is sponsoring the first-ever “Mobile Incubation Week” to help startups incubate outstanding ideas. The first event will be held at Microsoft’s Silicon Valley Campus in Mountain View, CA April 13-17. Other events are being scheduled to follow in Europe and Asia.
The event will feature technical gurus from Microsoft, technology veterans who have built their own Windows Mobile applications, and influential venture capitalists and industry experts. Our developers will lead interactive discussions, provide helpful advice, and facilitate actual application development on the Windows Mobile platform. At the end of the week, we’ll select a winner who will be eligible for prizes and special PR opportunities.
The event is a no-fee event (plan your own travel expenses), and each team can bring up to three participants (one business and 1-2 technical). All startups are eligible, whether or not you have a mobile application built today. The only requirement is that you’re planning to develop a new application on Windows Mobile 6.1 or 6.5.
More Marketplace details
Microsoft has just published a document with further details on all things Marketplace:
What is the revenue and distribution opportunity for developers?
* Developers will earn 70% of the revenue generated from sales of their applications.
* Applications can be priced and sold in 29 markets using targeted pricing strategies to maximize revenues. This is a great opportunity to tap into a broad international customer base.
* Applications can also be distributed through the Marketplace for free.
Tell me more about how to participate…
* In the spring, we will release the registration process for you to sign up. Application submissions will be accepted beginning this summer.
* Developers will be able to submit up to 5 applications to the Marketplace for the annual registration price of $99. Each additional application within the annual period will have a cost of $99.
* For students enrolled in the DreamSpark program, the registration fee will be waived.
How do I get my applications into the Marketplace?
* We want developers to focus on their core competency of developing innovative applications. At the same time we will work with developers to ensure that their applications run optimally on Windows phones. We will accomplish this by running a rigorous certification and testing process before applications go to market.
* Developers will be able to see detailed feedback during and after the certification process of their applications on the Windows Marketplace for Mobile developer portal.
What do I need to get started?
* You can utilize familiar tools and technologies like Visual Studio and the .NET Compact Framework 3.5 to build great applications.
* Get the Windows Mobile 6 SDK and everything you need to get started at http://developer.windowsmobile.com
Widget engine ships with WM 6.5
Finally, Microsoft wants to join the Widget gang. WMPowerUsers reports that Windows Mobile 6.5 will drop with a Widget Engine.